Every year, companies quietly kill off products. In most cases, customers move on with their lives unaware. Today, we’re featuring 5 popular products Google killed off in 2016 that you probably didn’t know about.

The Google Nexus Line

Okay, this is the one Google product that you probably realized was killed in 2016. Google hasn’t officially killed off the entire lineup yet. There’s a small chance a new Nexus device could be launched in the future. However, the launch of Chrome OS and the Pixel brand has effectively ended the Nexus lineup for now. Google first launched Nexus as its “pure” version of an Android smartphone in 2010 and has been releasing them yearly ever since.


Google bought Picasa in 2004, when it was one of the world’s most popular online photo-sharing platforms. Over the years, Picasa has faced competition from social media platforms and plenty of other online photo sharing services. The end was nigh in 2015 for Picasa, when Google launched its cloud-based Google Photos service, allowing users to easily transfer their Picasa photos. In 2016, Google officially killed off Picasa.

Project Ara

You probably saw Project Ara shared on social medias as “the smartphone of the future”. This smartphone came with interchangeable blocks you could use to “build” your own personal smartphone. Instead of buying a new smartphone every year, you could swap in a new camera module or processor module. Google hasn’t got very specific about Project Ara’s cancellation, although they did confirm it was dead earlier this year. Ara first came to light in 2013.


My Tracks

My Tracks was a GPS-based fitness tracker that died in 2016, after Google launched a more all-encompassing health platform called Google Fit. My Tracks was first launched in 2009, when there was far less competition in the activity tracking industry.


Most of us know Panoramio from Google Maps and Google Earth. These are the photos that popped up in various spots around the world. Google first purchased Panoramio, the location-based photo sharing platform, back in 2007. However, starting on November 4, Google will retire Panoramio, instead creating a more “improved photo-sharing experience” directly within Google Maps.

Google’s Future Looks Bright in 2017

So what is Google using to replace all of these products? Google has rolled out plenty of new features in 2016, including its Daydream virtual reality platform and the Duo face-to-face communication app, among others. Many of the products listed above have also been absorbed or rolled into other future products. Nexus changed into Pixel and Picasa turned into Google Photos, for example.

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